See How Much You Can Save
Annual Credit Card Processing Volume
$/yr.
Potential Annual Savings with CashVue ATM
Switch to CashVue ATM and save thousands of dollars a year in credit card processing fees.
How the Cash Discount Program Works
Across Wausau’s healthcare facilities, manufacturing plants, and retail corridors—from the Aspirus Wausau Hospital campus to the Stewart Avenue commercial zone—our system automatically applies a small service fee to all card transactions. When customers choose to pay with cash, the service fee is waived, rewarding them with a discount that resonates particularly well with Wausau’s shift workers, insurance professionals, and the steady stream of visitors drawn to Granite Peak and the Rib Mountain area who often prefer cash transactions. You keep the full sale amount—no more paying out of pocket for card fees.
✔ 100% compliant with Visa, Mastercard, and processor guidelines
✔ Automated fee adjustments built into your POS or terminal
✔ Transparent signage and receipt language included
✔ Compatible with countertop, wireless, and tablet POS systems
Benefits to Your Business
Eliminate Up to 100% of Processing Fees
For Wausau retailers and service providers across the West Side business district, downtown, and Stewart Avenue commercial zone, drastically reduce or eliminate your credit card processing costs altogether.Increase Profit Margins
Keep more of each sale without raising prices—especially important for food processing facilities, healthcare support businesses, and hospitality venues throughout Marathon County that operate on tight margins.Encourage Cash Payments
Incentivize shift workers at manufacturing plants, healthcare professionals, and recreation visitors heading to Granite Peak Ski Area to pay with cash, while reducing chargebacks that hurt your bottom line.Easy Setup and Integration
Our team programs your terminal and provides all signage tailored to Wausau’s business community—no tech headaches.Fully Compliant and Transparent
Stay aligned with card network rules and consumer regulations, giving customers confidence whether they’re shopping at Wausau Center Mall, dining near Bull Falls Brewery, or visiting professional service offices across the Grand Avenue and East Side corridors.
Ideal For:
Retail Shops & Boutiques
Salons & Spas
Restaurants & Cafés
Auto Repair & Service Providers
Convenience Stores & Liquor Shops
Mobile Vendors & Pop-Up Events
Start keeping more of your money—without changing how you do business.
Whether you’re operating a retail location in the Grand Avenue business district, managing a food processing facility, or running a professional services firm across Wausau’s East Side commercial corridor, CashVue’s Cash Discount Program lets you reclaim processing fees that typically eat into your margins. With our program, the savings go straight to your bottom line instead of to card networks.
Contact Us Today to get started with zero processing fees and discover why healthcare providers, insurance offices, and manufacturers throughout central Wisconsin are choosing CashVue to maximize their profitability.
Frequently Asked Questions (FAQs)
Q: Is the cash discount program legal?
A: Yes. Cash discount programs are 100% legal in all 50 states and fully compliant with Visa, Mastercard, and federal guidelines when implemented correctly. Wausau businesses—from healthcare providers on the Aspirus Wausau Hospital campus to retailers along Grand Avenue and the West Side business district—can confidently adopt this strategy.Q: Will I need to raise prices?
A: No need to raise prices across the board. The terminal automatically adds a small service fee to card purchases and removes it when customers pay with cash. For manufacturing and shift-work operations typical of Marathon County, this means your posted menu or shelf price stays steady while card transactions absorb the processing cost.Q: How are customers informed?
A: We provide clear signage and receipt disclosures so customers understand the small service fee and their option to avoid it by paying with cash. In a city where tourists from Granite Peak Ski Area and the Leigh Yawkey Woodson Art Museum blend with local workers, transparent communication ensures visitors and residents alike understand the straightforward choice.Q: Does this affect my accounting or taxes?
A: No. The full sale amount is recorded as usual. The service fee is itemized on receipts but does not alter how your revenue is booked. Insurance workers, professional service firms, and retail operators in the East Side commercial corridor and beyond can rely on standard accounting procedures without complication.Q: What kind of businesses benefit most?
A: Retailers, salons, restaurants, convenience stores, and any business with frequent card usage benefit greatly—especially those with thin margins. In Wausau’s diverse economy, this includes food processing operations, hospitality venues like Bull Falls Brewery, convenience stops along Stewart Avenue and in Schofield, and service-sector businesses that handle constant customer transactions and competing payment methods.
